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A woman in a black sports bra working out in a gym, sitting on a bench and holding dumbbells with a focused expression.

About Bais

Bais exists for one reason: to give women the structure, clarity and direction they need to build muscle, train with purpose and finally see the results they’ve been working for.

Most women aren’t failing because they lack motivation - they’re failing because they lack structure. Bais fixes that with straightforward coaching built on systems, not shortcuts.

We focus on the fundamentals that actually create physique change:

  • Proper programming designed for muscle growth

  • Performance-driven nutrition that fuels training + your physique

  • Routine + simple systems that make consistency easier

  • Data-led progression so you know exactly what’s improving

  • Clear execution cues that turn every session into purposeful training

No fluff. No trends. No confusing advice. Just structure that works - and results that last.

If you want a method that cuts through the noise and helps you build a physique (and lifestyle) you're genuinely proud of, this is where you build your Bais.

Enquire
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Meet your Coach

Lottie Kimber

I built Bais because I know what it feels like to be training hard, doing ‘all the things,’ and still not seeing the results you know you’re capable of. I know what it’s like to want a stronger body, a clearer routine and a life that finally reflects the effort you’ve been putting in.

And I know what it feels like to hit breaking point - where you realise you can’t keep guessing and starting over. That’s the moment everything changed for me.

I stopped chasing quick fixes, the under-eating and overthinking. I stopped trying to ‘wing’ my training and instead built structure.

I built my Bais - and it turned my entire life around.

Now, I help women do the same. I coach with clarity, strategy and intention. No fluff. No trends. Just proper programming, performance-driven nutrition and the kind of routine that makes you feel powerful in and out of the gym.

Your physique changes when your systems do. Your confidence grows when your effort finally has direction. Your life shifts when you stop guessing and start building.

If you’re ready to train with purpose, fuel properly and create a physique you’re genuinely proud of - I’m here to guide you through every step of it.

Your Bais isn’t just your foundation. It’s the version of you who shows up, builds muscle, builds discipline and builds a life that feels strong.

Let’s build your Bais the right way ↴

Work with Lottie